Beauty & Personal Care FBA Fees
Referral fee 8% on items above $10, 15% below — sub-$10 beauty items have a lower break-even threshold.
Beauty & Personal Care uses a tiered referral fee: 15% on the portion of the price at or below $10, and 8% on the portion above. The dual-rate structure favors lower-priced beauty items, making it one of the few categories where a $9 product has a meaningfully lower percentage referral fee than a $25 product would.
Fulfillment fees are mostly standard-size because beauty products are physically small and lightweight. Skincare, makeup, and small grooming tools land in the small-standard or large-standard tiers almost universally.
The operational reality of beauty selling is that brand approval and ungating are the main barrier to entry, not the fee schedule. Many beauty brands gate distribution, and Amazon enforces brand approval for many subcategories. Sellers without brand authorization often cannot list at all.
Referral fee
Fulfillment fee tiers
| Tier | Fee (USD) |
|---|---|
| Small standard (≤ 4 oz) | $3.06 |
| Small standard (≤ 1 lb) | $3.27 |
| Large standard (1-2 lbs) | $4.75 |
Storage fees
Many beauty subcategories are gated. Brand authorization or invoice proof is typically required for approval.
Fee data is approximate and updated for early 2026. Always verify current rates against the official FBA fee schedules in Amazon Seller Central before making pricing or sourcing decisions.